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Stop and think about going mobile

It’s not exactly breaking news, we know. But just in case you haven’t considered integrating mobile into your communications strategies, here’s some recent facts and figures that might make you stop and think. Read more

Surviving a PR disaster is a preparedness plan away

Toyotas and aspirin and lettuce! Oh my! These days, everywhere you look something else is being recalled. What is a company in crisis to do? Read more

10 Best Practices for Pitching Cause Efforts to the Media

I recently participated on a panel organized by the Corporate Volunteer Council of Greater Boston. The topic was “Telling Your Story, How and When to Showcase Volunteer and Philanthropic Programs.” At Cone, we believe telling your story is a critical piece to ensure your cause-related efforts are most effective in making both business and social impacts. Read more